Book a strategy call
  1. Home
  2. Services
  3. Consulting

Marketing and PR consulting

Strategy your team can act on.

Strategy, positioning, fractional leadership and AI-assisted workflows for B2C and B2B leaders, from people who have built marketing functions from scratch.

A small team talks through a plan in a sunlit office
A plan you can run
A team plans with sticky notes on a glass wall
Ideas, sorted

Definition

What does a marketing consultant do?

A marketing consultant gives a company senior marketing judgment without a full-time hire. They review where the business stands, set the strategy and priorities, and help the team or its partners carry the plan out. It suits companies between agencies, building a first marketing team or facing a big launch.

Updated October 23, 2026

Senior help, sized to the job.

Use us for a sprint, a season or a standing seat at the table.

B2CB2B

Marketing strategy and planning

A one-page strategy and a quarter-by-quarter plan your team can run.

B2CB2B

Brand positioning and messaging

What you stand for, said simply enough that customers repeat it.

B2CB2B

Fractional marketing leadership

A senior marketer in your leadership meetings, part time.

B2CB2B

Go-to-market for launches

Who to reach first, with what, and how to know it is working.

B2CB2B

AI-assisted marketing workflows

Practical AI tools and habits for research, content and reporting, set up with your team.

B2CB2B

Team and agency setup

Roles, hiring plans and agency briefs so the right people do the right work.

B2C and B2B, under one roof.

Our consumer team builds for crowds and conversation. Our business team builds for pipeline and trust. Both answer to the same senior people.

A team plans with sticky notes on a glass wall

For consumer brands

Brands ready for their next chapter

  • Positioning for a crowded shelf
  • Launch and expansion plans
  • Community and loyalty strategy
Talk about a consumer brief
A panel conversation at a business dinner

For business brands

Leaders building a function

  • Go-to-market and ICP work
  • First marketing hires and structure
  • Sales and marketing alignment
Talk about a business brief

How we work

From audit to action.

AI does the heavy lifting on research. People make the calls that matter.

01

Listen and audit

Interviews with your team and customers, plus AI-assisted review of your channels, content and competitors.

02

Set the plan

A written strategy with priorities, budgets and owners, short enough to remember and specific enough to act on.

03

Stay for the first moves

We stay close while the first campaigns launch, then adjust the plan with real results.

Spec work

How we would play it.

Spec work is our own concept work, made to show how we think. Client case studies are published with permission and real numbers.

A woman smiles at her phone on city steps
Growth playbookB2C + B2B

Three Tests in Thirty Days

The brief
A growing brand has steady traffic, a flat conversion rate and no time for a big rebuild.
The idea
Three focused tests in thirty days. A sharper offer on the landing page, a second creative angle in paid social, and a three-email welcome series. Keep what wins, cut what does not.
What we would measure
Conversion rate, cost per acquisition and revenue from the welcome series, compared with the month before.
See digital and growth marketing

More spec work, articles and definitions

Browse the resource center for the thinking behind our work.

Visit the resource center

What people ask first.

Straight answers to the questions we hear most. You are welcome to quote them or link to them.

What is fractional marketing leadership?

Fractional marketing leadership means a senior marketer works with your company part time, often a few days a month, taking a seat in leadership meetings and owning the marketing plan without the cost of a full-time executive.

How long is a consulting engagement?

Strategy sprints usually run four to six weeks. Advisory and fractional work runs month to month, reviewed every quarter.

Can you help us use AI in our marketing team?

Yes. We set up practical AI-assisted workflows for research, content drafts, reporting and testing, with clear rules about where people stay in charge.

Will you work alongside our existing agency?

Yes. Many clients use us to set strategy and brief their current partners. We are happy to be the senior voice in the room while others execute.

Who leads consulting engagements?

Consulting is led by founder Olivia Grace Jacobs, who has more than 25 years of experience in marketing and business building across B2B tech, small businesses and startups.

Need a senior marketing mind for a season?

Tell us what is keeping you up at night. We will tell you honestly whether we can help.